Stark Fitness opens its very first branch at SM Megamall

Manila, Philippines (December 20, 2021) – In the Philippines, the fitness industry was widely regarded as one of the growing industries before the pandemic. Although the current health crisis has significantly affected the said industry, the local fitness landscape can still be seen as a competitive market.

In nearly two years of community quarantine, home fitness has become one of the most effective outlets for some Filipinos. While the setup of working from home has been significantly standardized, people have looked for ways to keep their physical and mental well-being in good shape. To achieve your fitness goals, it is essential to invest in top quality fitness equipment and accessories that can help you lead a healthier life.

(LF) Vice President of SGC Mr. Kevin Lim, SM Supermalls President Mr. Steven Tan, General Manager of Stark Fitness Ms. Isabelle Lim, CEO of SGC Mr. Richard Lim

Austere fitness, one of the fastest growing health and fitness brands, offers high quality products to all Filipinos who want to start their own fitness journey. Founded in 2020, the brand aims to redefine the local fitness landscape by changing everyone’s perception that fitness is difficult and inaccessible. With the aim of becoming an easily accessible fitness brand in the market, this brand has just launched its very first physical store located at 5th Level Bridgeway, SM Megamall.

Austere fitness

In keeping with its commitment to bringing an active and healthy lifestyle, Stark Fitness offers top quality fitness equipment including adjustable dumbbells, home spinning bikes, treadmills, ellipticals, rowing machines and other accessories. of fitness. For the year 2022, the brand aims to open 10 additional branches in Metro Manila and eventually enter the provincial market.

Isabelle Lim, General Manager of Stark Fitness
Isabelle Lim, General Manager of Stark Fitness

“The pandemic has forced us to prioritize our health and well-being. We have to embrace the new normal, and Stark Fitness can be that brand to help Filipinos thrive mentally and physically.

“At Stark Fitness, we aim to be a trusted Filipino brand, especially for health and fitness enthusiasts. More than a brand that offers premium quality products, we want to see Stark Fitness as an inclusive brand for all genders and sizes. This is the path we want to take – to meet everyone’s needs and preferences and to create a space for everyone where they can be the best version of themselves, ”Isabelle Lim, Managing Director of Stark Fitness.

Austere fitness

On the day it opened, customers received up to 20% off select items and the first 100 buyers received an exclusive gift from Stark Fitness. For installments, there is a 12 month payment plan with 0% interest and the option to buy now, pay later for BPI and BDO cardholders.

The grand opening day brought together celebrities such as Kris Bernal, Ashley Ortega, Max Collins, Michelle Dee, Will Ashley, Meg Imperial, Argel Saycon, Kira Balinger, Nikko Natividad, Devon Seron and Teejay Trinidad. Miss Aura International 2021 beauty queens Faith Garcia, Miss Earth Philippines 2019 Janelle Tee, Miss Supranational Philippines 2021 Dindi Pajares and Reina Hispano Americana Filipinas 2019 Katrina Llegado also graced the event.

To keep up to date with the latest STARK FITNESS news and events, like and follow them on Facebook, Twitter and Instagram. For the full list of products and exclusive discounts, please visit them on their official website website, Lazada, and Shopee e-commerce.


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