Celebrities who follow celebrities are more likely than others to behave negatively

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  • A Facebook document shows that some celebrities have Instagram followers “feeling a more negative comparison.”
  • This group also included celebrity followers like Charli d’Amelio, Ariana Grande and others.
  • The Wall Street Journal published the document as a research paper on social comparisons on Instagram.

According to Facebook, Instagram users of celebrities and influencers like Charli D’Amelio and Billie Eilish feel better. “Negative comparison” You can connect with other members of the platform and not just followers of large accounts like “The Ellen Show” or Dwayne “The Rock” Johnson, according to the Wall Street Journal published internal documents.

The document does NOT define specific terms. “Negative comparison” as a term, but according to the survey questions included in the document, it seems to mean how users perceive themselves negatively towards the content they encounter on Instagram.

“How badly do you feel, if at all, about other people’s posts on Instagram? This is also one of the survey questions. “How often do you feel discouraged by your own life after seeing the accomplishments of others on Instagram? “

The slideshow, which compiles survey results and behavioral data regarding social comparison on Instagram, is one of a series of six the Wall Street Journal released following a September survey. Facebook was aware of the negative effects Instagram’s photo sharing app had on users. Adolescent girls are particularly vulnerable. This report led to a hearing in the Senate Trade Committee on Thursday.

A September 26 corporate newsroom post on Facebook attacked the Wall Street Journal’s interpretation of the research, which claimed that Instagram was showing evidence of its own existence. “Toxic” to teens, saying he found that “teens report having both positive and negative experiences with social media.”

According to the slideshow, Instagram users feel worse if they see more celebrity posts in their main feed. The slideshow shows which celebrities have the most followers. “Feel a more negative comparison”, This suggests that the company could work with partners to reduce these effects.

These celebrities included Katy Perry, Ariana Grande and Eilish. Influencers such as D’Amelio, Addison Rae and Kylie Jenner, Kendall Jenner and Kim Kardashian were also among them.

Instead, followers of “top accounts” like that of “The Ellen Show,” Will Smith, Johnson, World Star and Johnson felt that it “less negative comparison” the document is the guideline.

“By controlling demographics, people feel a more negative comparison after more exposure to fashion posts, high likes on other people’s posts, polished celebrity content in the feed, and selfies (especially those filtered). shared the slide set.

D’Amelio talks about the negative impact social media has had on his life. Clips “The D’Amelio Show,” You can find more information on

Hulu
The series follows Charli and Dixie, their sister Dixie and their parents. It shows the sisters crying after receiving negative comments on Instagram and TikTok.

You can read more stories through Insider’s Digital Culture Desk.


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